LAP Laser

LAP is one of the world’s leading suppliers of systems that increase quality and efficiency through laser projection, laser measurement, and other processes. Every year, LAP supplies 15,000 units to customers in industries as diverse as radiation therapy, steel production, and composite processing. With 300 employees at 8 locations in Europe, America, and Asia, LAP generated a turnover in 2022 of €64.5 million.

Client:

LAP Laser

Industry:

Laser Systems

Service:

B2B Appointment Setting

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Challenges

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Rapid Expansion Needed: LAP Laser aimed to quickly increase their reach to potential customers.

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Preserving Account Manager Focus: Essential to maintain account managers' focus on building and nurturing customer relationships, rather than being overburdened by outreach efforts.

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High-Touch Approach: A commitment to keeping their relationship-centric approach intact amidst growth efforts.

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Seeking Efficient Solutions: The search for an effective way to scale outreach without compromising on the quality of personal connections with clients.

02

Solution

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Direct Marketing Enhancement: Leads at Scale fortified LAP Laser's direct marketing, enabling broader and more efficient customer outreach.

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Telesales Strategy Implementation: They introduced a robust telesales approach, complementing LAP Laser's existing marketing activities and reaching previously inaccessible accounts.

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Personalized Customer Presentations: Through telesales, Leads at Scale offered a direct line to potential customers, presenting LAP Laser's solutions in a personal and engaging manner.

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Asset Amplification: With Leads at Scale's expertise, telesales became an invaluable asset for LAP Laser, improving customer engagement and fostering stronger connections.

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Results

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Outbound calls made
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Contact Rate
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Appointment Set Rate
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Appointments Set

How to get more leads

1. Request a demo

We start by learning about your business, your objective, and sales goals.

2. Select your leads package

Based on your leads goal, we’ll create a custom plan and implement.

3. Get more sales

Your sales team will receive well-qualified, warm sales appointments ready to be closed.

Request a Demo