B2B Cold Calling Services That Build Pipeline, Not Resentment
Make thousands of targeted outbound calls monthly without hiring, training, or burning bridges. Our US-based Business Development Specialists know how to open doors and start real conversations—so your sales team gets well-qualified opportunities, not complaints.
181%
Increase in Sales Opportunities
80%
Client Retention Rate (18+ months)
Up to
25%
Contact Rate with Decision Makers
Since
2013
Trusted Partner to B2B Leaders
What's Included
Everything your sales team needs to close more deals. Nothing they don't.
Dedicated BDR Team
A dedicated US-based, native English speaking BDR team assigned exclusively to your account. They learn your value proposition, your market, and your ideal customer—then make hundreds of calls weekly on your behalf.
Targeted Prospect Lists
We build and maintain contact lists focused on your ideal customer profile. Decision-makers at companies that actually need what you sell—not random names from a database.
Custom Call Flows
Conversational frameworks developed around your value proposition and refined based on what's working. No robotic pitches—real conversations that open doors.
Multi-Touch Sequences
Strategic combination of calls and emails that that builds name recognition, authority, and brand awareness without being annoying. We know when to call, when to email, and when to follow up.
Real-Time Reporting
Full visibility into call activity, conversation outcomes, and pipeline progress. Weekly reports and available real-time integration with your CRM so you always know what's happening.
Lead Qualification & Handoff
Every interested prospect is well-qualified against your criteria before handoff. Your sales team receives warm leads with context—not just a phone number.
Our Process
How we fill your pipeline
Our proven B2B appointment setting process delivers well-qualified opportunities without overwhelming your team
1
Strategy Session
We start by understanding your business, ideal customer profile, and what a successful appointment looks like for your team.
30-minute discovery call
Define qualification criteria
Set success metrics
2
Launch & Optimize
Your dedicated US-based BDR team begins outreach with proven scripts and multi-touch sequences. We refine weekly based on results.
Dedicated BDRs assigned
Weekly review session and KPM reports
On-going optimization, refinement, and A/B Testing
3
Close Deals
Your sales team receives warm, well-qualified appointments with prospects ready to learn more about your products/services and how it can solve their problems.
Well-qualified appointments
Detailed notes/comments with sales & marketing intellegence
Sales calendar integration
Most clients see their first qualified appointments within 2-4 weeks of launch.
Start Your Strategy Session
Why Leads at Scale
Most cold calling companies treat outreach like a numbers game. More dials, more spam, more burned bridges. We take a different approach.
Our US-based BDRs make fewer calls that matter more. They research prospects, personalize conversations, and build genuine rapport—achieving a 17.5% meaningful conversation rate versus the 2-3% industry average.
The result? Your brand gets represented properly. Your prospects don't feel harassed. And your pipeline fills with people who actually want to talk.
Learn About Outbound Sales
RESULTS
Why B2B Cold Calling Still Works
You've heard it's dead. Here's why that's wrong, and why
most companies fail at it anyway.
MYTH
Cold calling is too intrusive.
REALITY
Bad cold calling is intrusive. A well-researched, consultative call from a skilled BDR feels like a favor, not an interruption. It's about how you do it.
MYTH
Outbound is outdated.
REALITY
75% of executives have taken action from a cold call (RAIN Group). The channel works—most companies just execute it poorly.
Cold calling isn't dead. Lazy cold calling is. We do it the way it should be done—with research, personalization, and respect for your prospects' time.
results
Cold Calling Results
Real numbers from real B2B companies.
Outbound Calls
:
10,200
Based On a Single Campaign
Appointment rate
:
17.1%
vs 2% industry avg.
Set rate improvement
:
24.25%
10x increase
"LAP Laser has completed several projects now with Leads at Scale, where we focused on both and and existing customers."
Felix Littschwager
Senior Manager, Inside Sales
Read Full Case Study
Outbound Calls:
20,643
Appointments:
516
"Our sales continue to double in
size year over year."
Fred Dohmann
CEO
Read Full Case Study
Outbound Calls:
8,841
Appointments:
121
Elevance Health is one of the nation's largest diversified health benefits organizations, serving over 118 million members, and needed urgent outbound call support.
Read Full Case Study
Is This Right for You?
Our B2B cold calling services
work best for companies who:
Need to reach hundreds or thousands of prospects monthly
Don't have bandwidth to build an internal cold calling function
Value quality conversations over spray-and-pray volume
Want their brand represented professionally on every call
Sell B2B with deal sizes that justify outbound investment
Industries we serve:
Manufacturing are
Technology & SaaS
Financial Services
Professional Services
Healthcare
Let's figure out if cold calling is the right channel for your market.
Sometimes it is, sometimes it isn't—we'll tell you honestly.
Check Your Fit
FAQ
Common Questions
Is B2B cold calling still effective in the age of AI?
More than ever. As inboxes flood with automated outreach, a genuine human conversation stands out. Decision-makers are more likely to engage with a well-researched call than another templated email or LinkedIn message.
Is cold calling legal?
Yes, B2B cold calling is legal in the US and most countries. We follow all regulations including Do Not Call compliance, TCPA guidelines, and international rules like CASL in Canada. We handle compliance so you don't have to worry.
What's the difference between cold calling and cold emailing?
Cold calling creates immediate two-way conversation—you can qualify, handle objections, and build rapport in real-time. Cold email is one-directional and easily ignored. We use both strategically, phone calls drive the highest-quality conversations, which are then followed up with targeted emails and your branded sales & marketing collateral.
Are your BDRs experienced professionals or offshore agents?
All of Leads at Scale's team are US-based, native English speaking professionals. Many have years of B2B sales experience. No robotic outreach. We do not outsource any of our calls.
What if your BDRs don't understand our industry?
We invest heavily in training and onboarding. Your dedicated BDRs learns your value proposition, your market, and your competitive landscape before making a single call. We also schedule Weekly Review Sessions to optimize your call campaign(s) and refine the messaging based on real conversations.
Can you integrate with our CRM?
Yes. We integrate with HubSpot, Salesforce, and most major CRMs. Call notes, prospect information, and lead handoffs flow directly into your system in real-time.
How do you ensure calls align with our brand voice?
We develop a robust Sales Playbook, you approve messaging before launch, and we record calls for quality assurance. You can review calls anytime and provide feedback that we incorporate immediately.
What industries do you specialize in?
We've delivered results across manufacturing, technology/SaaS, professional services, financial services, and healthcare. Our approach works for any B2B company with a considered purchase and a definable ideal customer profile.
How much does it cost to outsource B2B cold calling?
Pricing depends on call volume, complexity of your market, and scope of services. We'll provide a custom quote after understanding your specific situation. No hidden fees, full transparency.
How do you handle objections like 'We're not interested'?
Our BDRs are trained in consultative objection handling—not pushy tactics. We use objections as opportunities to understand the prospect's real situation. Sometimes 'not interested' means 'not right now,' and we nurture those leads for future opportunities.
Explore Our Other Services
B2B Appointment Setting Services
Get pre-qualified meetings booked directly to your calendar with detailed prospect briefs. For companies who want warm, well-qualified appointments, not just leads.
Learn More
Outbound Call Center Services
Scale your outbound with a dedicated team and full transparency. Weekly reporting, call recordings, and performance analytics included.
Learn More
Outbound Sales Services
Full-funnel sales development from prospecting to appointment setting. Everything you need to build pipeline without building an internal SDR team.
Learn More
John Dubay
Founder, Leads at Scale
Ready to Scale Your Outbound?
In a 30-minute strategy call, we'll discuss your ideal customer, your current pipeline challenges, and whether our approach is the right fit. No pitch—just a real conversation about what you need.
Or call directly: 443-299-6029
Schedule a Strategy Call
