A nationwide commercial cleaning franchisor. Jan-Pro International is a nationwide commercial cleaning franchisor whose individual franchisees needed additional help and bandwidth to generate leads at scale and well-qualified appointments for their salespeople located in local offices around the country. Jan-Pro International approached Leads at Scale to discuss rolling out a pilot program for a specific group of targeted franchisors across the country. Leads at Scale undertook the challenge and developed a program that allowed a large number of calls to be made while maintaining the local feel of each of the franchise locations and sales reps who were scattered around the country.
Client:
Jan-Pro Northwest
Industry:
Commercial Cleaning
Service:
Leads at Scale
We have not only been very happy with their service & support but have realized increased sales and additional revenue as a direct result of our relationship.
Calls need to be made for multiple franchise locations around the country, but the calls and sales appointments needed to be targeted to each specific metro-area, each with a different ideal client profile, the individual sales rep(s), calendar availability, and prospect qualifying requirements.
Seven local Jan-Pro franchises contracted with Leads at Scale to develop an outreach campaign focused on personal interaction(s) with the key decision-makers at each of their customer locations.
Strategic Contact Solutions developed a multi-faceted lead generation, lead nurture and appointment setting program designed to engage with local decision makers, deliver branded sales & marketing material, qualify/disqualify each prospect, nurture the lead relationship, and set a sales appointment for the local sales representative with a well-qualified lead
Strategic Contact Solutions’ customized outreach campaign was also designed to verify, validate and update all contact info, new decision maker names, email address, company updates, etc. for use in future sales & marketing campaigns.
Outbound calls made
A contact rate with decision makers
Appointments set
in new annual revenue generated across the franchise locations
After purchasing an existing Jan-Pro franchise, Jan-Pro Northwest, I began an in-depth review to determine what processes were in place that we could leverage and/or expand upon.
How to get more leads
1. Request a demo
We start by learning about your business, your objective, and sales goals.
2. Select your leads package
Based on your leads goal, we’ll create a custom plan and implement.
3. Get more sales
Your sales team will receive well-qualified, warm sales appointments ready to be closed.
