{"id":3652,"date":"2023-10-30T14:07:29","date_gmt":"2023-10-30T14:07:29","guid":{"rendered":"https:\/\/leadsatscale.com\/?p=3652"},"modified":"2023-11-29T11:57:23","modified_gmt":"2023-11-29T11:57:23","slug":"future-of-b2b-sales","status":"publish","type":"post","link":"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/","title":{"rendered":"The Future of B2B Sales: Embracing AI and Automation"},"content":{"rendered":"<p>B2B sales in the modern landscape are evolving at a rapid pace. Technology, specifically artificial intelligence (AI) and automation, is transforming the way businesses interact and transact with each other. Embracing these advances goes beyond just staying competitive. It&#8217;s about future-proofing your business and positioning for success in the rapidly approaching changes in sales.<\/p>\n<p>The future of B2B sales is all about embracing AI and hyperautomation. This article explores how they are redefining the B2B sector. It will highlight their key benefits, explore other B2B sales trends to watch out for, and offer tips to supercharge your strategy.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#How_AI_Affects_The_Future_of_B2B_Sales_Key_Benefits\" title=\"How AI Affects The Future of B2B Sales: Key Benefits\">How AI Affects The Future of B2B Sales: Key Benefits<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#Enhanced_Efficiency\" title=\"Enhanced Efficiency\">Enhanced Efficiency<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#Predictive_Insights\" title=\"Predictive Insights\">Predictive Insights<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#Streamlined_Sales_Procedures\" title=\"Streamlined Sales Procedures\">Streamlined Sales Procedures<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#Enhanced_Personalization_of_Sales\" title=\"Enhanced Personalization of Sales\">Enhanced Personalization of Sales<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#Pipeline_Management\" title=\"Pipeline Management\">Pipeline Management<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#Sales_Analytics\" title=\"Sales Analytics\">Sales Analytics<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#Other_B2B_Sales_Trends_To_Watch_Out_For\" title=\"Other B2B Sales Trends To Watch Out For\">Other B2B Sales Trends To Watch Out For<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#Hybrid_B2B_Sales_Utilizing_Multiple_Channels\" title=\"Hybrid B2B Sales: Utilizing Multiple Channels\">Hybrid B2B Sales: Utilizing Multiple Channels<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#Personalization_Tailoring_Solutions_To_Clients_Needs\" title=\"Personalization: Tailoring Solutions To Client&#8217;s Needs\">Personalization: Tailoring Solutions To Client&#8217;s Needs<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#Leveraging_Virtual_And_Augmented_Reality_Technologies\" title=\"Leveraging Virtual And Augmented Reality Technologies\">Leveraging Virtual And Augmented Reality Technologies<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#How_Automation_Affects_Your_B2B_Sales_Key_Benefits\" title=\"How Automation Affects Your B2B Sales: Key Benefits\">How Automation Affects Your B2B Sales: Key Benefits<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#Insights_Backed_By_Data\" title=\"Insights Backed By Data\">Insights Backed By Data<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#Synchronized_Operation\" title=\"Synchronized Operation\">Synchronized Operation<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#Improved_Customer_Experience\" title=\"Improved Customer Experience\">Improved Customer Experience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#Scale-up_In_Sales\" title=\"Scale-up In Sales\">Scale-up In Sales<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#Tips_To_Supercharge_Your_Sales\" title=\"Tips To Supercharge Your Sales\">Tips To Supercharge Your Sales<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"How_AI_Affects_The_Future_of_B2B_Sales_Key_Benefits\"><\/span>How AI Affects The Future of B2B Sales: Key Benefits<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Observing the latest trends in business-to-business sales, it&#8217;s clear to see that AI holds a promising future for it filled with numerous benefits.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Enhanced_Efficiency\"><\/span>Enhanced Efficiency<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>AI can take over routine tasks like data collection, appointment scheduling, or <a href=\"https:\/\/leadsatscale.com\/insights\/b2b-lead-qualification\/\">lead qualification<\/a>. It gives your sales team extra time to engage meaningfully with prospects and customers. Any menial or time-consuming task that would normally take a sales rep hours can now be taken care of in no time.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Predictive_Insights\"><\/span>Predictive Insights<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>With enhanced learning algorithms, AI systems can analyze complex information to anticipate customer needs and predict buying behavior. This lets you tailor offers better and clinch deals faster. Technologies like <a href=\"https:\/\/www.investopedia.com\/terms\/m\/machine-learning.asp\" target=\"_blank\" rel=\"noopener\">machine learning<\/a> can also support informed decision-making by helping you spot patterns and trends in buyer behavior.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Streamlined_Sales_Procedures\"><\/span>Streamlined Sales Procedures<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>AI-integrated CRM software helps systematize communications by providing relevant responses or follow-up emails, enhancing the customer engagement process without any added effort from your side.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Enhanced_Personalization_of_Sales\"><\/span>Enhanced Personalization of Sales<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>When scaling up your B2B sales, personalization of outreach traditionally suffered. The more people were in your sales pipeline, the more generic and impersonal the outreach became. Another benefit of AI for B2b sales: it is possible to scale up sales and still have a personal touch. Automation and rule-based systems can help you to deliver personalized messages to prospects quickly and accurately.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Pipeline_Management\"><\/span>Pipeline Management<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>One of the opportunities of leveraging AI in B2B sales is that lead scoring systems driven by artificial intelligence help in efficient pipeline management, ensuring accurate forecasting. This leads to more efficient resource allocation and increased ROI. It works efficiently with <a href=\"https:\/\/blog.hubspot.com\/service\/customer-segmentation\" target=\"_blank\" rel=\"noopener\">customer segmentation<\/a> as well, allowing you to target the right people with the right message.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Sales_Analytics\"><\/span>Sales Analytics<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>AI algorithms analyze data on past performance, identifying winning strategies that could be repeated or improved upon. For instance, using AI in B2B sales can uncover the reason why a customer abandoned the shopping cart and help you create better strategies for conversion. It can also identify which campaigns work best to target particular segments. All of this leads to an <a href=\"https:\/\/www.hotjar.com\/customer-experience\/\" target=\"_blank\" rel=\"noopener\">improved customer experience<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3655 size-full\" src=\"https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-discussion.jpg\" alt=\"team holding a discussion at the office\" width=\"1200\" height=\"675\" srcset=\"https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-discussion.jpg 1200w, https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-discussion-300x169.jpg 300w, https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-discussion-1024x576.jpg 1024w, https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-discussion-768x432.jpg 768w, https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-discussion-380x214.jpg 380w, https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-discussion-20x11.jpg 20w, https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-discussion-190x107.jpg 190w, https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-discussion-760x428.jpg 760w, https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-discussion-1140x641.jpg 1140w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Other_B2B_Sales_Trends_To_Watch_Out_For\"><\/span>Other B2B Sales Trends To Watch Out For<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Beyond leveraging AI in B2B sales, there are other significant sales trends that you need to stay tuned into for success in the future of the B2B e-commerce market:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Hybrid_B2B_Sales_Utilizing_Multiple_Channels\"><\/span>Hybrid B2B Sales: Utilizing Multiple Channels<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Optimizing both online and offline channels helps businesses cater to diverse clients&#8217; preferences. Try to balance both traditional and modern sales methods. With all this promising tech around, it can be easy to forget the value of good old-fashioned tactics. Yet, many of your clients will prefer this more personal approach.<\/p>\n<p>From cold-calling to face-to-face meetings, a hybrid sales strategy lets you market in more ways and target different prospects.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Personalization_Tailoring_Solutions_To_Clients_Needs\"><\/span>Personalization: Tailoring Solutions To Client&#8217;s Needs<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Customized solutions tailored around specific needs have become crucial aspects of <a href=\"https:\/\/leadsatscale.com\/insights\/b2b-customer-satisfaction-take-it-seriously\/\">B2B customer satisfaction<\/a> leading businesses worldwide to rethink their strategy. See it as a core part of your brand&#8217;s identity. Applying\u00a0 AI for B2B sales, you can track customer behavior and preferences so you can act on them when creating offers.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Leveraging_Virtual_And_Augmented_Reality_Technologies\"><\/span>Leveraging Virtual And Augmented Reality Technologies<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>These technologies provide immersive experiences that allow clients to visualize products\/services easily, making purchase decisions faster and leading to more profitable transactions. Depending on your industry, you can use this technology to give prospects a virtual tour of a location, try out products before buying, or even customize products.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_Automation_Affects_Your_B2B_Sales_Key_Benefits\"><\/span>How Automation Affects Your B2B Sales: Key Benefits<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Incorporating automation tools could mean a world of difference for your customer service. In short, automation refers to any task or process that is handled by a robot, machine, or software. Here&#8217;s how automation sets trends for the future of your B2B sales:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Insights_Backed_By_Data\"><\/span>Insights Backed By Data<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Automation provides rich insights backed by real-time data. That means you can compare customer needs, behavior, and preferences to better understand how people engage with your brand. Use this data to make smart decisions and optimize campaigns for higher conversions.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Synchronized_Operation\"><\/span>Synchronized Operation<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Automated tools can sync various departments and processes, enabling data to flow between sales teams. Automation also eliminates manual errors and speeds up the process of updating customer records &#8212; information that is vital for a successful B2B sale.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Improved_Customer_Experience\"><\/span>Improved Customer Experience<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>As for your customer experience, automation also shines. For example, chatbot tools can help customers find products and services faster. Automated customer support systems make it easier to provide better service by providing instant answers.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Scale-up_In_Sales\"><\/span>Scale-up In Sales<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Another benefit of automation for B2B sales: it enables you to scale up your operations with ease. That means you can quickly and easily scale up your sales teams, all while maintaining great quality service.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3656 size-full\" src=\"https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-meeting-with-the-use-of-a-laptop-and-desk.jpg\" alt=\"women and man having a business discussion\u201d\" width=\"1200\" height=\"675\" srcset=\"https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-meeting-with-the-use-of-a-laptop-and-desk.jpg 1200w, https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-meeting-with-the-use-of-a-laptop-and-desk-300x169.jpg 300w, https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-meeting-with-the-use-of-a-laptop-and-desk-1024x576.jpg 1024w, https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-meeting-with-the-use-of-a-laptop-and-desk-768x432.jpg 768w, https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-meeting-with-the-use-of-a-laptop-and-desk-380x214.jpg 380w, https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-meeting-with-the-use-of-a-laptop-and-desk-20x11.jpg 20w, https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-meeting-with-the-use-of-a-laptop-and-desk-190x107.jpg 190w, https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-meeting-with-the-use-of-a-laptop-and-desk-760x428.jpg 760w, https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/office-meeting-with-the-use-of-a-laptop-and-desk-1140x641.jpg 1140w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Tips_To_Supercharge_Your_Sales\"><\/span>Tips To Supercharge Your Sales<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Hybrid selling is expected to be the future of B2B sales. While AI and automation are powerful tools, they won&#8217;t be of much use if your team isn&#8217;t using the right strategies.<\/p>\n<p>\u25cf Set clear goals and objectives to focus your sales campaigns.<br \/>\n\u25cf Train your team on the latest sales techniques.<br \/>\n\u25cf Use feedback from customers to perfect your sales process.<br \/>\n\u25cf Stay updated on cutting-edge technology to stay ahead of the competition.<br \/>\n\u25cf Don&#8217;t be afraid to experiment and try new things.<\/p>\n<p>With these tips in mind, you&#8217;re ready to enter the future of B2B e-commerce. Take your sales process to the next level by implementing AI and automation solutions into business to business selling process. Start by taking advantage of the tools available and see what works best for your team. As you move forward, keep track of your progress and adjust your strategies as needed for even greater success.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>B2B sales in the modern landscape are evolving at a rapid pace. Technology, specifically artificial intelligence (AI) and automation, is transforming the way businesses interact and transact with each other. Embracing these advances goes beyond just staying competitive. It&#8217;s about future-proofing your business and positioning for success in the rapidly approaching changes in sales. The&hellip;<\/p>\n","protected":false},"author":2,"featured_media":3665,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>AI and Automation: Exploring the Future of B2B Sales<\/title>\n<meta name=\"description\" content=\"Explore the shifts in B2B sales. From AI to automation, see what is shaping sales trends and how to stay ahead of the competition. Drive growth with the best tips.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AI and Automation: Exploring the Future of B2B Sales\" \/>\n<meta property=\"og:description\" content=\"Explore the shifts in B2B sales. From AI to automation, see what is shaping sales trends and how to stay ahead of the competition. Drive growth with the best tips.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/\" \/>\n<meta property=\"og:site_name\" content=\"Leads at Scale | Get Leads at Scale and Grow Your Sales\" \/>\n<meta property=\"article:published_time\" content=\"2023-10-30T14:07:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-29T11:57:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/workplace-meeting.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"John\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"John\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"AI and Automation: Exploring the Future of B2B Sales","description":"Explore the shifts in B2B sales. From AI to automation, see what is shaping sales trends and how to stay ahead of the competition. Drive growth with the best tips.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/","og_locale":"en_US","og_type":"article","og_title":"AI and Automation: Exploring the Future of B2B Sales","og_description":"Explore the shifts in B2B sales. From AI to automation, see what is shaping sales trends and how to stay ahead of the competition. Drive growth with the best tips.","og_url":"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/","og_site_name":"Leads at Scale | Get Leads at Scale and Grow Your Sales","article_published_time":"2023-10-30T14:07:29+00:00","article_modified_time":"2023-11-29T11:57:23+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/workplace-meeting.jpg","type":"image\/jpeg"}],"author":"John","twitter_card":"summary_large_image","twitter_misc":{"Written by":"John","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#article","isPartOf":{"@id":"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/"},"author":{"name":"John","@id":"https:\/\/leadsatscale.com\/#\/schema\/person\/dde317afd7b8a32ec1d2b231ab755763"},"headline":"The Future of B2B Sales: Embracing AI and Automation","datePublished":"2023-10-30T14:07:29+00:00","dateModified":"2023-11-29T11:57:23+00:00","mainEntityOfPage":{"@id":"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/"},"wordCount":1083,"publisher":{"@id":"https:\/\/leadsatscale.com\/#organization"},"image":{"@id":"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#primaryimage"},"thumbnailUrl":"https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/workplace-meeting.jpg","articleSection":["Insights"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/","url":"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/","name":"AI and Automation: Exploring the Future of B2B Sales","isPartOf":{"@id":"https:\/\/leadsatscale.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#primaryimage"},"image":{"@id":"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#primaryimage"},"thumbnailUrl":"https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/workplace-meeting.jpg","datePublished":"2023-10-30T14:07:29+00:00","dateModified":"2023-11-29T11:57:23+00:00","description":"Explore the shifts in B2B sales. From AI to automation, see what is shaping sales trends and how to stay ahead of the competition. Drive growth with the best tips.","breadcrumb":{"@id":"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#primaryimage","url":"https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/workplace-meeting.jpg","contentUrl":"https:\/\/leadsatscale.com\/wp-content\/uploads\/2023\/10\/workplace-meeting.jpg","width":1200,"height":628,"caption":"employees discussing strategy at the workplace"},{"@type":"BreadcrumbList","@id":"https:\/\/leadsatscale.com\/insights\/future-of-b2b-sales\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/leadsatscale.com\/"},{"@type":"ListItem","position":2,"name":"The Future of B2B Sales: Embracing AI and Automation"}]},{"@type":"WebSite","@id":"https:\/\/leadsatscale.com\/#website","url":"https:\/\/leadsatscale.com\/","name":"Leads at Scale | Get Leads at Scale and Grow Your Sales","description":"We help companies get well-qualified warm leads at scale, ready to be closed.","publisher":{"@id":"https:\/\/leadsatscale.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/leadsatscale.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/leadsatscale.com\/#organization","name":"Leads at Scale","url":"https:\/\/leadsatscale.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/leadsatscale.com\/#\/schema\/logo\/image\/","url":"https:\/\/leadsatscale.com\/wp-content\/uploads\/2020\/08\/leadsatscale_logo.png","contentUrl":"https:\/\/leadsatscale.com\/wp-content\/uploads\/2020\/08\/leadsatscale_logo.png","width":2004,"height":743,"caption":"Leads at Scale"},"image":{"@id":"https:\/\/leadsatscale.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/leadsatscale.com\/#\/schema\/person\/dde317afd7b8a32ec1d2b231ab755763","name":"John","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/leadsatscale.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e9eafdfc2a8e8d928710f577b356530b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e9eafdfc2a8e8d928710f577b356530b?s=96&d=mm&r=g","caption":"John"},"description":"John Dubay is the Managing Partner at Leads at Scale, an outsourced sales support company that helps B2B companies generate well-qualified leads at scale, ready to be closed.","url":"https:\/\/leadsatscale.com\/author\/john\/"}]}},"_links":{"self":[{"href":"https:\/\/leadsatscale.com\/wp-json\/wp\/v2\/posts\/3652"}],"collection":[{"href":"https:\/\/leadsatscale.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/leadsatscale.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/leadsatscale.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/leadsatscale.com\/wp-json\/wp\/v2\/comments?post=3652"}],"version-history":[{"count":3,"href":"https:\/\/leadsatscale.com\/wp-json\/wp\/v2\/posts\/3652\/revisions"}],"predecessor-version":[{"id":3659,"href":"https:\/\/leadsatscale.com\/wp-json\/wp\/v2\/posts\/3652\/revisions\/3659"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/leadsatscale.com\/wp-json\/wp\/v2\/media\/3665"}],"wp:attachment":[{"href":"https:\/\/leadsatscale.com\/wp-json\/wp\/v2\/media?parent=3652"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/leadsatscale.com\/wp-json\/wp\/v2\/categories?post=3652"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/leadsatscale.com\/wp-json\/wp\/v2\/tags?post=3652"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}